Ausmed Rebrand

Australia’s leading provider of CPD education for health professionals.

Brief

Ausmed recognised the long-term importance of a strong brand. The scope of this project was to refine and clearly articulate the brand purpose, mission and vision and deliver a visual identity to match.

Outcomes

  • Develop the brand strategy

  • Deliver an updated logo

  • Create a strong visual identity

  • Evangelise across the company

 

Contributors

  • Will Egan

    • Former CMO - now CEO at Ausmed